I got a really interesting email in my inbox this morning from our friends at Raptr, a service that tracks game playtime and popularity. By tracking playtime, they do a great job of measuring a game's longevity, which can be a much more useful indicator of a game's shelf life as opposed to how many copies it sold in its first month. Read More.
Activision announced today that Call of Duty: Modern Warfare 3 has become the biggest entertainment launch ever.
Activision reports that in the first 24 hours, the game made over $400 million and sold over 6.5 million units in North America and United Kingdoms. Read More.