“It’s very rewarding to see so many new and returning players logging in to play World of Warcraft daily,” said Mike Morhaime, president and cofounder of Blizzard Entertainment. “With the continued support of our retail partners, World of Warcraft has reached more than one million paying customers in North America well before its one-year anniversary in November. We would like to express our appreciation to both the players and our retail and license partners for helping us make World of Warcraft one of the most popular online games in the world.”
To support World of Warcraft’s expanding population, Blizzard Entertainment continues to release content updates on a regular basis. These updates continually evolve the game, rewarding subscribers with new experiences and enticing prospective players to join in on an ever-growing number of adventures.
World of Warcraft has been the #1-selling MMORPG in North America since it launched in November 2004. Reaching the one million customer milestone in North America further solidifies World of Warcraft’s position as the biggest and most popular online RPG by far in the region.
Since its North America debut, World of Warcraft has steadily grown in popularity around the world. Following launches in Australia, New Zealand, Korea, and Europe, World of Warcraft recently released in China on June 7, 2005 and quickly garnered over 1.5 million paying customers in its first month. Shortly after the China launch, World of Warcraft made its debut in Singapore. The game is currently scheduled to launch in the region of Taiwan later this year.
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